There are numbers, and then there are moments. The scoreboard will tell you Virat Kohli has over 7000 IPL runs, but it won’t tell you about the night he walked in under pressure, the fire in his eyes, and the way the crowd’s chant of “RCB! RCB!” melted into “Kohli! Kohli!” It won’t tell you about the heartbreaks, the standing ovations, the silent walks back to the pavilion, the fists pumping in fury and joy. Cricket is not just a sport; it is an emotion wrapped in stories, a tale told and retold by every fan who was there. And like every great story, it deserves a symbol—something tangible to hold onto when words aren’t enough. That’s why at TIFO, we are launching something timeless: the Virat Kohli Scarf and the Royal Challengers Bangalore Scarf.
In England, in Spain, in Argentina, a scarf is more than a piece of fabric—it is a badge of belief. It is held high when a team wins, clutched tightly when they fall, worn with pride through every triumph and tragedy. Indian cricket, for all its unmatched passion, has lacked this one thing—a fan’s eternal companion. Until now. The RCB scarf is for the fan who has believed through it all, who has lived through the heartbreaks and still finds hope in the new season. The Kohli scarf is for those who have watched him grow, who have seen the cover drives and the animated celebrations, who have stood up and clapped even when the night ended in defeat.
This isn’t about merchandise. This is about memory. Someday, years from now, you will find your scarf in an old cupboard, and in that moment, you will be transported back—to that night when Kohli chased down the impossible, to that game when the chants never stopped, to the countless evenings when cricket meant more than just a game. Because the magic of sport isn’t just in what happens—it is in how we choose to remember it. And in cricket, as in life, the romance is always in the retelling.